Hair ProtectionHair ProtectionHair Protection

Hair Protection

When brushing, the hair is positive and the brush is negative. Plasmacluster produces positive and negative ions to suppress the static electricity and reduce damage to the hair. It will hold the cuticle and finish it into a smooth hair.

Smooth and Manageable

Plasmacluster reduces static electricity*1 and give hair a cohesiveness to make it shine*2. It also protects the cuticle from friction due to static electricity. At the same time, it helps to smooth the hair, making it easy-to-manage.

Increase the gloss value by the unity of the hair caused by Static Electricity Control

[ This effect is measured by a plasmacluster dryer and brushed for about 5 minutes while applying warm air to the hair.]

Smooth and Manageable
Smooth and Manageable
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Protect Colour Treated Hair

Hair coloring is one of the causes of cuticle damage. Plasmacluster protects the cuticle and prevent coloured treated hair fading*3. We also avoid split hair by brushing*4.

Color reduction effect of colored hair*3

[ Hair is brushed for about 2 months while applying a warm wind to the hair.]

Protect Colour Treated Hair

Number of bristles and cut bristles from brushing damage of colored hair*4

[ Hair is brushed for about 2 months while applying a warm wind to the hair.]

Protect Colour Treated Hair

Hair is brushed for about 2 months while applying a warm wind to the hair.

[ Closeup picture of hair ]

Protect Colour Treated Hair

 

 

Protect Colour Treated Hair
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Protect from UV (Ultraviolet)*5.

Prolonged exposure to the sun can cause damage the outside cover of the hair stand, called the cuticle. Signs of sun damage to hair include discoloration, dry and brittle hair strands, split ends, thinning and frizziness. Plasmacluster ions protects the cuticle and reduce UV damage to the hair.

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Plasmacluster

Plasmacluster TechnologyProvide Healthy and Beautiful Experience

Discover the Secrets of Beauté A.

Hair Protection

HairProtection

 

Moisture Retention

MoistureRetention

 

Healthy Scalp

HealthyScalp

 

Perfect Styling

PerfectStyling

 

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Discover your beauty through Beauté A series

  • Examined by SHARP. Test condition) hair bundles were brushed 5 times while blew by dryer. Then each electro static voltages were measured. Result) Electro static voltage of hair bundle blew by dryer with PCI was ¼ of one without PCI.
  • Examined by SHARP. Test condition) shine level of human hair was measured after 5 minutes brushing while blew by dryer. Result) shine level of human hair blew by dryer with PCI increased, while the one blew by a dryer without PCI decreased.
  • Examined by SHARP. Test condition) color difference of color treated hair was measured between before/after applying 2 months worth of UV and brushing while blew by dryer. Result) color difference with PCI decreased by about 70% compared to the one without PCI (1.9 -> 0.5).
  • Examined by SHARP. Test condition) split and breakage of color treated hair was counted by examining with electron microscope after brushing worth 2 months while blew by dryer. Result) split hair and breakage with PCI decreased by about 50% compare to the one without PCI (examinee average 48.0->21.0).
  • Examined by SHARP. Test condition) surface of hair was examined with electron microscope after applying 4 months worth of UV while brushed and blew by warm air with dryer. Result) hair damage progress caused by UV was suppressed since cuticle of hair blew without PCI was more damaged than the one with PCI.